Webinar Future of Influence: The Top Creator Marketing Trends for 2024

In the fast-evolving world of influencer marketing, staying ahead of the curve is essential for success. As brands invest significant resources into harnessing the power of creators, executives and decision-makers face the critical task of allocating their investments wisely. 

Join CreatorIQ on Nov. 30 as we detail the findings of our 2024 Influencer Marketing Trends Report and the key factors that will shape the creator marketing landscape for the upcoming year. This presentation will go beyond the data points to contextualize the findings and provide a roadmap for strategic decision-making.

Key topics will include:

  • More than half of organizations dedicate at least 25% of their marketing budget to influencer marketing. How are those resources deployed and what challenges do they help brands overcome? 
  • Organizations report that using creators in paid ads is the most effective influencer marketing strategy. How do top brands deploy creator-led campaigns and measure success?  
  • Instagram is the top platform for six out of 10 organizations… but TikTok and YouTube Shorts are increasing in both popularity and effectiveness. How can brands determine which platforms to invest in?

Influencer marketing in 2024 will be more dynamic and effective than ever. Don't miss this opportunity to uncover the trends and strategies that will define your organization’s marketing success for years to come.



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