Grow with creators. Scale with CreatorIQ.

CreatorIQ is the engine powering impactful creator marketing for the world’s most innovative and iconic brands. Together we’ll raise the bar for what creators can deliver for your business.

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Creator Marketing & Brand Safety

Nate Harris, CreatorIQ’s VP of Product Innovation, explains why creator marketing isn’t risk-free for brands—and that’s the point.

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Doug Jensen

Industry IQ Series
The True ROI of Creator Marketing Isn’t Just Sales—It’s Desirability.

Doug Jensen, experienced marketing data and analytics leader, on measuring the impact of creator marketing programs via Marketing Mix Models.

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Leanne Rouse

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“Creators can really be part of the full ecosystem, they’re not just one tiny part of the marketing mix.”

Leanne Rouse
Marketing Director, Space NK

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Matthieu Mauguin

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“We work with multiple global brands around the world that have their own creator programs and their own influencer rosters, so we use CreatorIQ to drive that unified approach.”

Matthieu Mauguin
Digital Communication Specialist, Nestlé Health Science

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CreatorIQ Vision

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CreatorIQ's
Product Vision

See our product vision like never before, with a sneak peek at how we’re building an all new, next generation platform to prepare you for the content-first, creator-led future.

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Session Replays
The Best of
CreatorIQ Connect

Learn from 55 leaders shaping the industry on how to win with creators today—and tomorrow.

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CreatorIQ's State of Creator Marketing Report

2024–2025
CreatorIQ’s State of Creator Marketing Report

Dive into five years of findings from CreatorIQ’s annual influencer marketing surveys, plus what to expect in 2025 and beyond.

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Get measurable, predictable returns on your creator-led marketing

Centralize your operations, grow your creator community, and demonstrate ROI with industry-leading measurement and insights.
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“[CreatorIQ is] the only way we can accelerate leveraging the power of creators in a manner which is safe, sound, and that we can track properly.”

Aude Gandon CMO, Nestlé
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Join the Content-First, Creator-Led Future

Creator content works better, everywhere. For standout Fortune 100 brands, our research shows that creator content outperforms owned content, driving 17x engagements, 12x impressions, and 32x post count. Plus, it's more affordable. Unlock the power of a safe, seamless, smart, and scalable creator marketing program with CreatorIQ.
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Expand Brand Reach and Relevance

Connect to the audiences you care about through creators and communities they already trust.
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Grow Customer Engagement and Loyalty

Broaden the conversation about your brand to drive affinity.
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Scale Quality Content Production

Fuel your owned, earned and paid channels with more authentic, affordable content.
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Drive Revenue and Increase ROAS

From affiliate to advertising to commerce, creators drive powerful bottom-of-the-funnel outcomes.

Build With Confidence Innovation for every industry

Industry leading solutions informed by the most valuable, iconic and innovative brands, agencies and partners in the world.

Discover

AI-powered discovery and smart recommendations makes finding the right creators faster, smarter, and safer.
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Manage

Manage your influencer marketing program in one place by unifying all of your creator data, content, processes, and information.
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Measure

Turn data into intelligence with the reporting and insights you need to measure impact and maximize success.
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Convert

Scale and amplify your effort effectively and connect creator-led strategies and content to drive revenue and conversion.
Trends & Trajectory 2024–2025
Trends & Trajectory 2024–2025

CreatorIQ's State of Creator Marketing Report

We surveyed 1000+ brands, agencies, and creators to discover how creator marketing has changed over the past few years, and what trends to expect in 2025. Download the report to learn our findings!

World-Class Partnerships Creator marketing technology that you’ll never outgrow or outpace

We have you covered. Built for scale and collaboration, CreatorIQ is a foundational creator marketing technology backed by industry leading partners to guarantee security, compatibility and compliance.
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New Wave Leader
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New Wave Leader

CreatorIQ stands out as the highest performing pure-play in-house influencer platform.

Validated by experts, valued by customers

More than being the biggest and most capable partner, we’re also the most ambitious; driven to maximize Creator Marketing impact and transform the category. Just like our clients.
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Influencer Marketing Hub 5.0
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Learn what’s new and next in creator-led marketing

Thought leadership and actionable insights to grow your program