Through an industry expert panel, presentations, and roundtable discussions, we dove into the ever-evolving Creator Economy. Together, we explored effective metrics for evaluating creator campaign performance, strategies for harnessing the authenticity of creators to enhance company brand success, and interpreting the ROI of creators in the realm of e-commerce.
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Panelists and Speakers
Megan Whittle, Head of Partnerships, Lounge Underwear
Imogen Coles, UK Influence Lead, Managing Partner, Ogilvy
Emily Trenouth, Head of Influencer Relations, Amazon
Anastasia Evans, Head of Creator Solutions, Europe at TikTok
