Platform AI-Powered, Human-Built

We’ve been moving creator marketing forward for over a decade, all thanks to the industry’s safest, most accurate AI capabilities.

You're in good company

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Why choose us A foundational approach to AI

With CreatorIQ, your business will leverage the world’s most credible creator AI technology to accelerate growth while safeguarding your brand. From content monitoring to smarter discovery to predictive insights, our platform delivers the precision you’ll need to scale confidently.
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  • Enabling smarter decision-making Make informed decisions thanks to AI-powered content insights that power faster discovery, better creator evaluation, in-depth creator community insights, and comprehensive performance measurement, reporting, and benchmarking. 
  • Built on The Creator Graph Our AI capabilities are built on CreatorIQ’s underlying proprietary intelligence infrastructure processing more than 123 million social media posts daily and trained on more than a decade of creator, content, and performance data. 
  • Backed by nearly a decade of AI practice We’ve spent years honing a data science advantage, developing in-house AI governance, and investing in machine learning ops that enable us to iterate and build for the creator marketing space of tomorrow and our customers’ long-term success. 

CreatorIQ's AI capabilities Powering better outcomes

At CreatorIQ, AI isn’t just a buzzword or a product feature: it’s the technology layer that powers our entire platform. Our solutions are built to deliver the insights, efficiency, and outcomes that brands need to succeed. This technology foundation helps you move at the speed of the creator economy, all while ensuring trustworthy intelligence across every corner of your program.
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  • Branded content intelligence Accurate detection and classification of branded content uses language based modeling that powers our platform’s content-first approach, so you can confidently surface and track all relevant posts about your brand.
  • Multimodal contextual content analysis Powering our SafeIQ product, extended branded content analysis scans images, video, and audio, in multiple languages, to capture context and cultural nuance within more content than ever before.
  • Semantically similar creators Cut down on discovery search time by using our AI to find creators that produce similar content based on a list of creators you already know you like. 
  • Data models Our team leverages extensive data from The Creator Graph to estimate hard to verify information such as performance metrics that can't be retrieved for certain content, and creator location based on contextual signals.
  • Creator facing assistance Maya, our AI agent, delivers real-time support to creators by answering common questions about authentication, campaigns, and escalates quickly to our support team when needed.

Creator marketing technology for today and tomorrow

Learn how CreatorIQ’s AI foundation has helped leading brands scale their creator marketing with confidence, safety, and precision for over a decade.

Related Resources AI resources

Explore insights from our decade of building cutting-edge, human-centric AI solutions for leading creator marketing programs.

FAQs Everything you wanted to know about AI

Here are some of the most frequently asked questions we get about AI.

Is CreatorIQ’s platform fully AI-powered?

Not exactly. But it is AI-native. Meaning that AI is a foundational technology layer within CreatorIQ, powering insights, monitoring, and predictions, but it’s applied with purpose, not everywhere at once.

How do CreatorIQ’s AI solutions differ from competitors?

Our AI is trained on over 10 years of proprietary, credible creator data, enabling unmatched accuracy, safety, and trust compared to generic or third-party models.

Can CreatorIQ’s AI adapt to my brand’s needs?

Absolutely! SafeIQ, for example, learns from your preferred inputs to align with your brand’s unique safety and suitability guidelines while similar creators give you tailored recommendations based on a list you create.

Where does AI show up in the CreatorIQ platform?

End-to-end, across Discovery, Community, Campaigns, Reporting, and Benchmarking, ensuring consistent, accurate, and real-time branded content intelligence, as well as greater protection and more efficient workflows for your brand.