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Platform The Creator Graph

CreatorIQ’s proprietary data and intelligence infrastructure mapping the connections among creators, brands, and consumers.

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Over 10 years of creator, content, and proprietary performance data.

Processes 123M posts per day, including 2M campaign posts per day.

Includes robust AI layers beyond features. like MLOps, modeling, & data structuring.

Delivers creator and content intelligence at every level, throughout the CreatorIQ platform.

Power your program with the industry's best data

Find out how CreatorIQ leads with data integrity, intelligence, and innovation.
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Related Resources Data and intelligence insights

Learn about best practices and CreatorIQ's approach to data, innovation and intelligence:
TWN

The Compliance Edge: Why Legal Integrity Is Now a Brand Advantage

Daniel Hepher, CreatorIQ's Head of Legal, breaks down how good data practices help to build smarter, more resilient strategies.

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TWN

How to Use Our Creator Marketing Industry Benchmarks Calculator

See data from The Creator Graph in action. Learn how to use our Creator Marketing Benchmarking Calculator and then give it a whirl.

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FAQs All about The Creator Graph

Here are some of the most frequently asked questions we get.

What is The Creator Graph?

The Creator Graph is CreatorIQ’s underlying proprietary intelligence infrastructure processing more than 123 million social media posts daily and trained on more than a decade of creator, content, and performance data.

How can I use The Creator Graph?

By using CreatorIQ! The Creator Graph isn't a feature, it's the foundational technology powering the data, insights, and AI innovation throughout the platform.

What makes CreatorIQ's data different?

We've accrued over a decade of proprietary creator marketing data that we use alongside the creator and content data we get direct from social platform APIs to train models, build AI intelligence, and surface insights.

How does The Creator Graph power AI solutions?

We believe that good AI is backed by good data. For us, everything starts with the data, which includes data structuring and modeling. We then build our AI layers on top of that data in the way we surface and deliver useful, actionable insights to you in the product.