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CreatorIQ named a Leader in IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises 2025-2026 Vendor Assessment

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What the report says about CreatorIQ's strengths

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AI-powered creator discovery

“AI-powered creator discovery that surfaces relevant content and creators with access to all social platform APIs and marketplaces, smart recommendations, advanced brand safety features, and comprehensive audience authenticity verification through proprietary fraud detection algorithms.”

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Comprehensive brand safety

“Comprehensive brand safety and compliance infrastructure with automated content scanning, real-time risk assessment, and detailed audit trails designed for enterprise governance and regulatory requirements.”

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Enterprise-grade integrations

“Enterprise-grade integrations and workflow management that seamlessly connect with existing business tools, CRM systems, and marketing platforms while providing sophisticated user role management and permission controls.”

“Companies that require sophisticated measurement, brand safety protocols, and enterprise integrations will find CreatorIQ's comprehensive approach most valuable.”
IDC MarketScape Worldwide Influencer Marketing Platforms for Large Enterprises 2025-2026 Vendor Assessment

Explore how global brands scale creator marketing

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Solution

Enterprise Creator Marketing Platform

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Customer Story

How Nestlé Health Science Humanizes its Brands With Creators, and Unifies its Global Team With CreatorIQ

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The State of Safety Report
White Paper

The State of Safety

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Grow with creators. Scale with CreatorIQ.

CreatorIQ is the engine powering impactful creator marketing for the world’s most innovative and iconic brands. Together we’ll raise the bar for what creators can deliver for your business.

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Source:  "IDC MarketScape: Worldwide Influencer Marketing Platforms for Large Enterprises 2025–2026 Vendor Assessment", November 2025, IDC #US53601825

IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of technology and service suppliers in a given market.  The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles. Vendor year-over-year growth rate relative to the given market is indicated by a plus, neutral or minus next to the vendor name.