Thank you to everyone who joined us for the second stop of our ‘Influence Summit’ series in New York City!
We partnered with TikTok to bring together decision-makers from leading enterprises, brands, agencies, and media partners to discuss the power of the Creator Economy. Attendees enjoyed interactive sessions ranging from trend projections to panel discussions, and data-driven reports. Topics included how influencer marketing effects overall brand desirability, how TikTok is changing the creator economy, and what we can expect in 2023.
A major shout-out to all of our fantastic guest speakers and panelists: Conor Begley, Sasha Wallace, Brit Starr, Reesa Lake, Samantha Sichel, Vikki Chowney, and Samantha Kimmel.
![NY influence (580 × 265 px) NY influence (580 × 265 px)](https://www.creatoriq.com/hubfs/NY%20influence%20(580%20%C3%97%20265%20px).png)
NYC Summit
Date: Tuesday, September 20, 2022
Location: Arlo SoHo
Sessions Included:
Presentation: Engagement Trends and the Rise of Short Form Video
presented by Sasha Wallace, Director of Customer Success, CreatorIQ
Panel Discussion: The Future of the Creator Economy and What to Expect in 2023
Moderator:
Britt Starr, Senior Vice President, Tribe Dynamics
Panelists:
Samantha Sichel, Head of Social Product, Live Nation
Vikki Chowney, Global Head of Content and Publishing, H+K Strategies
Fireside Chat: Setting the Standard: A Unified Approach to Measuring Influencer Impact
Moderator:
Michael J Lambie, Vice President/Head of Global Measurement in Product & Engineering, CreatorIQ
Guest Speaker:
Reesa Lake, VP, Head of Creator Expansion & Agency Partnerships, LTK
Presentation: Growing a Brand through Desirability
presented by Conor Begley, Co-Founder, Tribe Dynamics & Chief Strategy Officer, CreatorIQ
Keynote: The Creator Effect
presented by Samantha Kimmel, Creator/Creative Partnerships, TikTok
About the Speakers
![Samantha Kimmel - Creator/Creative Partnerships, TikTok](https://www.creatoriq.com/hubfs/Screen%20Shot%202022-08-31%20at%203.24.06%20PM.png)
![Reesa Lake - VP, Head of Creator Expansion & Agency Partnerships, LTK](https://www.creatoriq.com/hubfs/Screen%20Shot%202022-08-31%20at%203.21.09%20PM.png)
![Samantha Sichel - Head of Social Product, Live Nation](https://www.creatoriq.com/hubfs/Screen%20Shot%202022-08-31%20at%203.18.52%20PM.png)
![Vikki Chowney- Global Head of Content and Publishing, H+K Strategies](https://www.creatoriq.com/hubfs/VC%20headshot.jpg)
![Conor Begley - Chief Strategy Officer, CreatorIQ](https://www.creatoriq.com/hubfs/conor%20headshot.jpeg)
![Brit Starr - Senior Vice President, Tribe Dynamics, a CreatorIQ Company](https://www.creatoriq.com/hubfs/Britt.jpeg)
![Michael J Lambie, Vice President/Head of Global Measurement in Product & Engineering, CreatorIQ](https://www.creatoriq.com/hubfs/Michael%20Headshot.jpeg)
![Sasha Wallace, Director of Customer Success, CreatorIQ](https://www.creatoriq.com/hubfs/Screen%20Shot%202022-09-14%20at%209-02-44%20AM.png)
In Partnership with
![800px-TikTok_logo.svg 800px-TikTok_logo.svg](https://www.creatoriq.com/hs-fs/hubfs/800px-TikTok_logo.svg.png?width=528&height=154&name=800px-TikTok_logo.svg.png)